Sales Dashboard Formulas

Master the art of building comprehensive sales dashboards with Excel. Learn formulas that automatically track revenue, analyze trends, and generate insights.

Customer Data Lookup

Use VLOOKUP to automatically pull customer information from your database:

=VLOOKUP(A2, Customers!$A$2:$F$1000, 3, FALSE)

This formula looks up the customer ID in cell A2, searches the Customers sheet range A2:F1000, and returns the value from the 3rd column (customer name).

Filtered Revenue Totals

Calculate revenue with multiple criteria using SUMIFS:

=SUMIFS(Revenue!$D:$D, Revenue!$B:$B, ">=1/1/2025", Revenue!$B:$B, "<=3/31/2025", Revenue!$C:$C, "North")

Sum all revenue (column D) where the date (column B) is in Q1 2025 AND the region (column C) is "North".

Period-over-Period Growth

Track growth percentage between periods:

=((CurrentMonth - PreviousMonth) / PreviousMonth) * 100

Calculate percentage change: (New Value - Old Value) / Old Value × 100

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